I told one of my ghostwriting clients that
“Please buy a blue tick now. Because Blue tick gives you more reach.”
But for some reason, he didn’t want to buy.
So asked why.
Then he gave me the reason which was fair(I can’t tell you the reason)
But buying Bluetick could have affected his positioning.
Therefore I challenged myself “I’ll make his content viral without blue tick.”
So the first question I asked myself.
Does a blue tick really boost your reach?
I have a blue tick for my account. But the difference is not that much.
Then how do some people say the blue tick boosts your reach?
The reason is here.
First of all blue tick is no longer a status signal. It is a utility.
And the two most useful feature of Blue Tick I love is:
Long-form post
Bookmark folder.
Editing is also there. But I don’t use it a lot.
Now the thing is …according to the new code.
Algo pushes long posts. So Long post >> Threads
That’s why people say blue tick gives you reach.
In reality, a long post gives you more reach.
So in my client's case. We don’t have a blue tick so we can’t post long form.
The only way to make his content viral was to write a super powerful thread.
And thread virality depends on HOOK.
The hook is the only variable that will make or break your thread.
Now there are two ways to write a hook
Write from scratch or
Steal from the swipe file
And as a ghostwriter, I don’t have time to experiment with new hooks.
Because I have to get 1000 followers in 30 days - That’s my offer.
So I have to steal the hook which has worked in the past.
But there is a huge problem with stealing hooks.
The problem is the hook which has performed well has a high sophistication level.
Meaning: People have read & seen it a number of times.
And such hooks won’t go viral.
But your bro has a solution for this too.
I stole that hook which was proven to go viral & has a low sophistication level.
When the hook is viral-proven & has a low sophistication level then your problem is solved.
But how to find such hooks?
I will answer this question in the next email.
But first know about the second trick to make your thread viral.
New algo pushes media.
So if you attach a good Youtube-like thumbnail to your thread.
Then there are high chances that your hook will grab lots of attention.
That’s what I did.
Wrote a viral proven hook with a low sophistication level
Attach YouTube like Thumbnail
And here are the results I got.
That’s how I went viral without having a blue tick.
Here are the results: These two threads alone got my client 600+ targeted niche followers.
I was unable to take advantage of X's new feature(long post) which is pushed by the new algo.
But I took advantage of images which are pushed by new algo.
Stayed tuned for the next email.
Because I’m going to explain How to find & write hooks that go viral & have low sophistication levels.
Thanks
When every platform is pushing towards short form content, because of continued lowering attention spans, does long form content work?
P.S. I know the value added part. If you've valuable content it definitely works. But I'm talking about readers decreasing attention span.